Week 3B

https://www.amazon.com/

1. They are effective because they have tabs to navigate through the website. They have a search box so you can find what you are looking for easily. Amazon is well known for purchasing things from. You can become a member and get two-day shipping.
2. There colors and design is good with having tabs and categories for things. They have lots of links at the bottom of the page as well. You can also easily find what you need using the search box and categories.
3. I go back to Amazon because they are easy and reliable. If you order a lot of items from amazon becoming a Prime Member gets you two-day shipping
4. The only thing that I would want them to improve on is that it is a little unorganized with advertisements and items they are trying to sell. 

https://www.facebook.com/

1. They are effective because they also have tabs on your profile. There is a friends tab and pictures and videos tab. It is a way to post pictures and videos for your friends and family to see without sending each individual a picture or video. 
2. They use nice colors and the design is pretty simple too. Not to simple that it is boring but not to complicated that it is frustrating to use.
3. I always go back to facebook because it has one page where all your friends and families recent posts are. You can scroll down and see who has posted what recently. I like this because you don't have to go to each individual persons page to see what they have posted.
4. The only thing that I would improve on the main page is that the posts of friends were in order. I find the most commented on or liked posts are the ones at the top. I wish that they were in order.